CRM Marketing Coordinator - 12 month FTC

About DEPT®

DEPT® is a Growth Invention company dedicated to helping the world's most ambitious brands achieve accelerated growth. Operating at the nexus of technology and marketing, our 4,000+ specialists provide growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We are a 50|50 tech and marketing firm, partner-led, and focused on being first to market. Our clients include industry leaders such as Google, Lufthansa, Meta, eBay, and OpenAI. DEPT® has proudly held B Corp and Climate Neutral certifications since 2021.

Job Purpose

This role is part of our Global Studios team, focused on creating emotive, conversion-driven ideas, products, and campaigns at scale and speed. We specialize in hyper-personalized digital communications designed to shift perceptions, shape new behaviors, and capture market share for our clients. You will support CRM planning and execution across Fanatics' leagues and partner sites by managing campaign trafficking, coordinating creative workflows, and ensuring exceptional quality from planning through deployment. This position acts as the crucial operational and organizational link between CRM strategy, creative teams, operations, and business stakeholders.

What You'll Do:

Campaign Trafficking & Execution Responsibilities

• Manage end-to-end campaign trafficking for CRM programs, ensuring smooth transitions from planning to deployment using Smartsheet and/or Workfront.
• Serve as the primary liaison between CRM Strategy leads and CRM Operations, maintaining accurate campaign statuses (planned, in progress, ready to build, approved).
• Input, manage, and maintain all marketing campaign IDs and details within Workfront.
• Monitor daily campaign health and readiness across CRM, proactively identifying and driving resolution for stalled or at-risk campaigns.
• Maintain and update CRM calendars with current promotions, prior-year themes, and historical references.
• Perform final proofreading and QA of CRM emails for content accuracy, creative continuity, suppressions, and promotional details.

Creative Coordination Responsibilities

• Act as the creative gatekeeper and primary workflow owner, enforcing process standards, naming conventions, and timelines across various creative workflows involving Fanatics internal teams and external agencies.
• Ensure the integrity of creative assets adheres to our campaign naming taxonomy and is organized by site/brand for seamless, error-free, and timely development.
• Source, organize, and batch creative assets and PIDs based on league, team, and seasonal priorities.
• Proactively identify creative gaps or risks and escalate them early to protect timelines and quality.
• Maintain an ongoing catalog of creative and campaign history to support re-engagement efforts.

Administrative Support

• Compile raw data into Excel spreadsheets for CRM Strategy leads to analyze for campaign performance optimization.
• Provide flexible support to the CRM team as needed to ensure execution continuity, speed, and quality, including administrative tasks.

Compensation

The anticipated annual salary range for this position is $65,000 - $85,000 CAD. Salary is determined by relevant experience, expertise, and organizational impact.

We Offer

• Flexible, hybrid working policy.
• Excellent salary based on experience and equal pay principles.
• Mental health support and a company sick pay scheme.
• 15 days of paid holiday annually, plus public holidays.
• Complimentary refreshments provided in the office throughout the week.
• Enhanced family-friendly policies to support new parents.
• Social and Cultural Events to foster connection with colleagues.
• Inspirational Talks featuring regular guest speakers.
• Learning and Development opportunities to support continuous growth.
• A Buddy Programme to assist during your initial weeks at DEPT®.
• A reputation for positive impact: Certified B Corp® since 2021 and named ‘Agency of the Year’ at The Lovies and The Webby Awards.
• Opportunity to work with diverse and exciting clients.
• The freedom to explore, collaborate, and make a real impact.

Why DEPT®?

We are a Growth Invention company driven by the desire to help the world's most ambitious brands grow faster. Operating at the intersection of technology and marketing, we pioneer ideas, act with speed, and move further—because standing still is not in our DNA. We are attracted to individuals who are relentlessly curious, move with intent, and continuously invent. Our culture is built on three core values: Better Together, Relentlessly Curious, and Get Sh*t Done. These values guide our work, our growth, and our creation of impactful work.

Diversity, Equity & Inclusion

DEPT® is committed to fostering an inclusive workplace where everyone has an equal opportunity to thrive. We actively recruit, develop, and retain talented individuals from diverse backgrounds, with varied skills and perspectives. We encourage applications from all qualified individuals, even if you don't meet every single qualification. We also offer reasonable adjustments to support you throughout the recruitment process and your time with us.

Contract Type: 12 Month Fixed Term Contract
Location: Toronto, Hybrid