Sales Development Representative (SDR) / Account Executive (AE) Trainee - Cloud Cost Savings

Wring has experienced rapid growth, scaling from €0 to €1M in revenue within its first 8 months, and we are expanding quickly. We specialize in helping companies reduce their cloud costs – for free. Our value proposition is straightforward and easy for clients to accept; our challenge is ensuring that value is delivered rapidly.

Tasks

You will begin in a sourcing role, building pipeline through outbound efforts. This involves identifying the right startups, targeting the appropriate individuals, and initiating conversations. The plan is for you to transition into a closing Account Executive role within 4–6 months. You will start by sourcing and qualifying leads, then shadow and co-run calls, and as you gain confidence, you will begin closing the pipeline you have built.

You will engage with founders, CTOs, and DevOps leads at fast-growing startups across Europe and the US. This is a technically adjacent sale. While you don't need to be an engineer, you must be able to effectively communicate the value of saving approximately "~20% of your AWS bill, for free" to a technical buyer.

What You'll Do

• Source pipeline through outbound activities: build target lists, execute cold email and cold call campaigns, and initiate conversations with companies that fit our Ideal Customer Profile (ICP). (Our stack: Apollo, Clay, Smartlead.)
• Qualify leads honestly: book meetings that represent a genuine fit, not just to meet a quota. A clean pipeline is valued over a full one.
• Follow up relentlessly: cloud savings are attractive but rarely urgent. Persistence and strategic timing open more doors than sheer volume.
• Learn the closing process: shadow AE calls, co-run them, and gradually take ownership as you ramp up, aiming to close the deals you sourced by the time you graduate.
• Help shape the outbound strategy: contribute to refining messaging, identifying converting lists, and optimizing channel effectiveness. You will be instrumental in improving the sales engine, not just operating it.

Requirements

What You'll Need

• Outbound resilience: You are comfortable initiating cold conversations and are not deterred by rejection.
• Follow-up discipline: You maintain an organized pipeline and ensure warm leads are not neglected.
• Coachable and hungry: You are eager to close deals, receptive to feedback, and willing to put in the effort to succeed.
• Clear communicator: You can capture the attention and respect of a busy founder or CTO within a few sentences.
• Early-stage comfort: You are adaptable to an environment with minimal established processes and contribute to building them.

Nice to Have

• Familiarity with AWS billing, cloud cost mechanics, or FinOps.
• Experience with outbound sales tooling (Apollo, Clay, Smartlead) or a prior SDR/BDR role.
• Proficiency in additional European languages.

Benefits

What’s in it for you:

• A clear path to an Account Executive role: start sourcing now and begin closing deals within 3–6 months. We have defined the performance benchmarks and will provide clear guidance on achieving them.
• Growth trajectory: join as one of the first sales hires at a company that achieved €1M in revenue in just 8 months.
• Ownership: You will play a key role in shaping Wring's outbound strategy, not just executing a pre-defined script.
• An attractive offer: a product that is genuinely easy for clients to accept makes initiating cold conversations much smoother.
• Company offsites/onsites: regular travel opportunities to exciting European locations.
• OTE €60K–90K: base salary plus uncapped variable compensation based on meetings booked.
• Remote work within Europe: with flexibility for travel, and potential for future relocation.
• We are a remote-first company but value in-person collaboration. You should be available to travel to meet with the team every 1-2 months. We are open to establishing offices in major cities as we grow.

Wring assists startups in reducing cloud expenses at no cost to them. While various cloud savings methods exist, we guide clients through them: we identify incentive programs they cannot access independently, help them make strategic commitments, and provide tooling for infrastructure advice. We pass 100% of the savings directly to the customer and generate revenue as an AWS channel partner. There is no upfront fee, no revenue share, and no code changes required from the client.