āØ AI Insights & Summary
This Product Merchandiser role at CHANEL offers an exceptional opportunity to influence the fashion assortment strategy within the vibrant Italian market. Working at the forefront of luxury retail, you'll play a pivotal role in adapting global strategies to local nuances, directly impacting boutique performance and client experience. For individuals with a deep understanding of fashion, strong analytical skills, and a passion for luxury brands, this position provides a unique platform to contribute to the evolution of CHANEL's iconic presence in Italy and drive commercial success through strategic merchandising and close boutique collaboration.
Product Merchandiser - Italy
CHANEL is seeking a motivated Product Merchandiser for the Italian market to lead product strategy and support boutiques in defining and animating their assortments. This role is crucial in ensuring each boutique becomes a unique place of excellence that promotes the CHANEL Allure, addresses local realities ("One Boutique, One Story"), and drives performance in line with global strategy. As CHANEL enters a new creative chapter, you will be instrumental in supporting this transition, working closely with the Europe Fashion Product Merchandising team and Italian boutiques.
About the Fashion Product Merchandising Team
The Fashion Product Merchandising manager for Italy leads the product strategy for the market and supports boutiques in defining and animating their assortment, making each boutique a unique place of excellence that:
- Promotes the Chanel Allure and Chanel difference with every collection.
- Addresses local realities ("One Boutique, One Story").
- Drives performance in line with global strategy and product line objectives.
What Impact You Can Create At CHANEL
As Product Merchandiser for the Italian market, you will be responsible for piloting the Fashion assortment, optimizing collection performance, and supporting Creation, while ensuring a strong commercial impact in boutiques. You will dedicate at least 25% of your time to boutique visits, identifying opportunities, reviewing assortments, and addressing merchandising challenges directly on the field.
Key Responsibilities
Definition and Implementation of Product Strategy
- Adapt and deploy the global European strategy for the Italian market, ensuring alignment with CHANEL's vision and local specificities.
- Work closely with boutique teams to drive "One Boutique One Story."
Buying Cycle Leadership
- Coordinate and drive buying sessions, leveraging market insights and data analysis to support boutiques in optimizing selections and maximizing sales opportunities.
- Support boutiques during showroom and review the buys.
- Animate a final buying review for the Italian market.
Performance Monitoring and Optimization
- Conduct accurate analysis of collection performance (quantitative & qualitative), including sell-through, top and slow sellers, by boutique, segment, size, color, style, etc.
- Monitor stock levels, proactively identify optimization opportunities, and balance supply with demand to maximize sell-through and commercial impact.
- Monitor delivery status for the market to support launch objectives.
Synergy and Collaboration
- Partner with Visual Merchandising and Style Expertise teams on seasonal launches, window displays, and commercial actions.
- Share performance and collection-related challenges to define 360Ā° action plans for maximizing sell-through.
Uphold Brand DNA in Boutiques
- Ensure product presentations and assortments authentically represent CHANEL's brand codes, seasonal stories, and luxury positioning, enhancing the client experience.
Field Presence
- Dedicate at least 25% of time to boutique visits, exploring opportunities, reviewing assortments, and addressing merchandising challenges firsthand.
Ways of Working and Governance
- Contribute to the European Product Merchandising governance by sharing feedback and best practices, and contributing to the evolution of ways of working.
Key Success Factors
- Confirmed experience in Product Merchandising, ideally in Fashion (8-10 years minimum).
- Strong sense of Fashion and product sensitivity, with knowledge of the Italian competitive environment and trends.
- Analytical skills and understanding of commercial performance levers, with the ability to drive specific action plans and monitor impact.
- Collaborative mindset, strong interpersonal skills, and capacity to support and develop boutique teams.
- Understanding of CHANEL culture and Creation-first model.
- Service-oriented, open-minded, and enthusiastic about transformation and innovation.
- Fluent in Italian and English (French is a plus).
- Mobility throughout Italy, with regular travels in Paris.
Joining CHANEL
At CHANEL, we are focused on creating an inclusive culture that nurtures personal growth and contributes to collective progress. The uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience and potential you could bring to CHANEL.
Contract Details
- Application of the National Collective Labor Agreement for the Commerce and Tertiary Sector (CCNL Terziario Commercio).
- Contract type: Permanent.
- Expected salary range: from 70,000 euro.
- Benefits include:
- Meal vouchers.
- Possibility to work remotely 2 days per week.
- Corporate welfare program.
- Supplementary health insurance.
- Life insurance policy.
- Accident insurance policy.
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