Director of Sales & Marketing

Director of Sales & Marketing

Company: Archetype Infrastructure Solutions
Location: Remote (U.S. preferred) — Travel Required
Headquarters: Remote

About Us:
Archetype Infrastructure Solutions is a fast-growing firm specializing in telecommunications and structured cabling solutions. We deliver mission-critical infrastructure for modern businesses in construction, utilities, and civil engineering, offering services such as Fiber Optic Services, Low Voltage Cabling, Distributed Antenna Systems (DAS), Wi-Fi & Network Solutions, and Data Center & Server Room Infrastructure. We are building a reputation for reliability and innovation and are ready to scale.

The Opportunity:
We are seeking a Director of Sales & Marketing to take full ownership of our growth strategy. This leader will design and execute the go-to-market plan, expand brand visibility, and generate inbound client interest. This is a remote role with travel required for client engagement, networking, and industry events.

Key Responsibilities:
Sales Leadership:

• Develop and execute a sales strategy targeting mid-market and enterprise clients across telecom, data infrastructure, and construction.
• Own the full sales cycle: prospecting, pitching, negotiating, and closing.
• Build and manage a pipeline of qualified opportunities.
• Over time, hire and mentor a small team of sales/business development professionals.

Marketing & Growth:

• Launch marketing campaigns that clearly communicate our telecom and infrastructure solutions.
• Build case studies and client success stories highlighting our expertise.
• Manage online presence (LinkedIn, SEO, website) to ensure discoverability and trust.
• Explore partnerships, industry events, and PR opportunities.

Strategy & Reporting:

• Partner with company leadership to define growth targets and priorities.
• Establish KPIs for sales and marketing performance and provide regular reports.
• Identify new markets, verticals, and opportunities for expansion.

Qualifications:

• 5–10 years of experience in B2B sales, business development, or marketing, ideally in telecommunications, infrastructure, or industrial services.
• Proven track record of building and closing pipelines from scratch.
• Strong understanding of digital marketing and inbound lead generation.
• Entrepreneurial, hands-on approach, comfortable in a growing company environment.
• Exceptional communication and relationship-building skills.
• Willingness to travel regularly for client meetings, conferences, and industry events.
• Bonus: Existing network of telecom, construction, or IT infrastructure contacts.