Retail Account Executive

Founding Account Executive - Retail (Canada)

Company: Toast
Location: British Columbia, Canada (Field-based)
Compensation: Estimated Total Targeted Cash Compensation: $131,000 - $210,000 CAD

About Toast:

Toast is expanding its offerings beyond restaurants into other food and beverage concepts, including convenience stores, grocery stores, and bottle shops. Toast Retail is our newest vertical and a significant strategic investment, with Canada as a flagship international market. We are committed to transforming the way these businesses operate through our innovative platform.

About the Role:

We are looking for a Founding Account Executive to spearhead our Canadian Retail launch. You will be part of a founding team focused on transforming retail operations. Using a consultative approach, you will prospect, build relationships, and secure new accounts. This role requires a founder's mindset, passion, sales expertise, and entrepreneurial spirit to build the Toast brand in an expanding market. You will own and execute a high-activity outside sales strategy, spending the majority of your time in the field engaging decision-makers directly at their places of business across British Columbia.

Responsibilities:

• Prospect, build relationships, and sign up new convenience stores, grocery stores, and bottle shops using a consultative approach.
• Generate lists of prospective customers and manage the entire sales cycle from initial contact to close.
• Conduct product demonstrations and develop customized solutions to meet prospect needs.
• Partner with internal teams to ensure successful delivery of solutions based on sales commitments.
• Utilize Salesforce (CRM) to manage all sales activities.
• Analyze the competitive landscape and position Toast effectively in the market.

Requirements:

• An entrepreneurial and feedback-driven mindset.
• Strong communication, organizational, and presentation skills, with the ability to sell and negotiate at all decision-making levels.
• Proven track record of meeting and exceeding sales goals.
• Ability to thrive in a fast-paced, entrepreneurial, and team environment.
• Self-motivated, creative, flexible, and comfortable navigating ambiguity.
• Must live in or be in close proximity to the market (British Columbia).
• Willingness to travel 25% or more.

Nice to Haves:

• Retail operations experience.

AI at Toast:

Toast embraces AI tools to empower employees to build faster, more independently, and with higher quality. We provide these tools across all disciplines and encourage their use to drive value. Individuals who thrive here embrace changes that enhance productivity and customer focus.

Hiring Process with AI:

AI tools are used to assist recruiters and interviewers with tasks like note-taking and summarization, allowing them to focus fully on candidate conversations. All hiring decisions are made by people.

Total Rewards:

Toast offers a competitive compensation and benefits program designed to attract, retain, and motivate top talent. This includes:

• Estimated Total Targeted Cash Compensation: $131,000 - $210,000 CAD (includes base salary, commission, and bonus; uncapped commissions).
• Starting salary determined by skills, experience, and geographic location.
• Benefits and equity (if eligible).
• Comprehensive benefits program (details available at https://careers.toasttab.com/toast-benefits).

Work Model:

Embraces a hybrid work model fostering in-person collaboration while valuing individual needs. Visit https://careers.toasttab.com/locations-toast for in-office expectations by region.

Diversity, Equity, and Inclusion:

Toast is committed to diversity, equity, and inclusion, believing that our employees are our secret ingredient. We embrace diversity with authenticity, inclusivity, respect, and humility.