✨ AI Insights & Summary
myoncare is revolutionizing healthcare with an innovative digital ecosystem, and they're seeking a dynamic Marketing Manager to drive its visibility and growth. This is a prime opportunity to blend strategic product marketing with hands-on content creation in a fast-paced, mission-driven environment. If you're passionate about leveraging data, creating impactful campaigns, and shaping the digital future of healthcare, you'll thrive in this role, collaborating closely with product and sales teams to make a tangible difference.
About myoncare
At myoncare, we are creating one of the world's most innovative healthcare ecosystems. Our platform connects patients, clinics, doctors, and partners within a single digital system, enabling something unprecedented: continuous, personalized health support – secure, scalable, and global.
The Opportunity
True innovation requires visibility. That's why we're looking for someone who doesn't just think about marketing, but builds it. Someone who understands technology, loves performance, works creatively, and plans strategically. Someone who transforms our vision into strong messages, measurable growth, and scalable campaigns.
If you're eager to not just 'do' marketing but to actively shape it, use data to scale smarter, and launch campaigns that truly make an impact in the healthcare market – then you're in the right place.
Experience and shape the digital revolution of healthcare firsthand as our new Marketing Manager (w/m/d).
Responsibilities
Product Marketing (Strategic)
- Develop and refine positioning and messaging to sustainably convince our target audiences.
- Conduct in-depth market analyses and develop meaningful customer personas.
- Perform competitive analyses to understand the market landscape and differentiate our product.
Content Marketing (Hands-On)
- Create target-group-specific content for the website, social media, newsletters, press, and other relevant channels.
- Manage our social media channels, increase reach and interaction, and react to trends in real-time.
- Develop high-performing content to support lead generation campaigns (e.g., landing pages, email sequences).
- Create thought leadership content to establish ONCARE as a trusted voice in the market.
- Optimize content for SEO to increase organic traffic and improve search rankings.
Cross-Departmental Collaboration
- Collaborate with the product team to stay informed about the product roadmap and translate features into customer benefits.
- Support the sales team by ensuring they are equipped with the right materials and insights to close deals.
Qualifications
Experience
- Successfully completed studies in Marketing, Communications, Media, or a comparable qualification.
- 3–5 years of experience in product marketing, content marketing, or a hybrid role – ideally in a B2B environment.
- Demonstrable success in developing compelling messages and creating impactful content.
- In-depth knowledge of social media, content marketing, and SEO, as well as common CMS and analytics tools (e.g., WordPress, Google Analytics).
- Experience in the healthcare sector is a plus.
Skills
- Strong Ownership: You take initiative, set your own priorities, and successfully bring projects to completion.
- Action-Oriented: You are results-oriented, thrive in a dynamic environment, and take decisive action to achieve impact.
- Independent Teamwork: You operate autonomously without losing sight of the team spirit.
- Creativity and a good sense for design and current trends.
- Proficient in MS Office applications.
- Fluent German and English (written and spoken – C1 level or higher).
Benefits
- Competitive salary with performance-oriented development opportunities.
- Central office with diverse lunch options in the immediate vicinity.
- Collaboration in an international team – benefit from exchange with colleagues from all over the world.
- Coffee and tea flat rate.
- Rotating employee discounts.
- High-quality networking opportunities with our sister companies sqanit (digital platform solutions) and CONVIEN (meeting & travel optimization) to support your professional development.
- Direct contact with decision-makers and flat hierarchies.
Contribute to the digitalization of healthcare and take the visionary step into the future with us! Become part of the ONCARE Family and apply today with your complete application documents, stating your earliest possible start date and salary expectations. We look forward to hearing from you! Please observe the data protection regulations on our homepage!
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