Influencer Marketing Expert

Company: Newhouse

About the Role

Newhouse, an integrated creative and communications agency, is looking for a seasoned Influencer Marketing expert to help oversee client influencer outreach programs, identify key influencers, build relationships, create dashboards, and negotiate influencer contracts. The ideal candidate will have experience working as part of a team in a highly collaborative environment, servicing a diverse client portfolio that leans heavily on entertainment clientele. You must possess superior communication skills, keen attention to detail, a good head for executing against a diverse range of marketing tactics, and a desire to go above and beyond while helping the department expand.

Responsibilities

• Collaborate across teams (Experiential, PR, Social, Creative) to help launch cutting-edge influencer programs.
• Develop actionable go-to-market strategies.
• Identify influencers for campaigns with rationales and content briefs.
• Monitor program quality control, creative direction, and adherence to strategic pillars.
• Coordinate legal and contract negotiations.
• Assist with client presentations for new campaigns.
• Assist and/or manage in-person events.
• Compile coverage for reporting and weekly status calls.
• Keep abreast of emerging trends and technologies.

Job Requirements

• 10+ years in the industry with experience executing influencer campaigns.
• Excellent writing and presentation skills.
• Driven and results-oriented attitude with a keen attention to detail.
• Ability to work independently and be self-motivated, while still working within a team environment.

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