Business Analyst & CRM (Salesforce) at Sonova Mexico

About the Role

Sonova Mexico is seeking a Business Analyst & CRM (Salesforce) to drive the execution of their pricing strategy and ensure comprehensive visibility of commercial performance through key performance indicator (KPI) tracking and analytics. This role is central to strengthening operational excellence, improving profitability, and supporting sustainable market share growth. The position serves as the functional owner of Salesforce, focusing on data integrity, system optimization, and enabling data-driven decision-making across the commercial organization.

Responsibilities

• Monitor and analyze the performance of customer-tier pricing strategies across segments.
• Analyze sales volumes, pricing, margins, discount behavior, and customer trends.
• Produce recurring and ad-hoc executive reports for leadership.
• Identify risks, deviations, and opportunities to improve profitability and competitiveness.
• Support the automation of pricing rules in SAP and Salesforce.
• Act as the internal Product Owner for Salesforce.
• Ensure data quality, system usage, and continuous CRM optimization.
• Build dashboards, reports, and workflows to support Sales and Management teams.
• Lead user training, adoption initiatives, and system enhancements.
• Track KPIs including customer volume, discount levels, contract compliance, and financial performance.
• Prepare monthly and quarterly performance summaries and insights.
• Partner with Sales teams to support pricing strategy execution and customer negotiations.
• Collaborate cross-functionally with Marketing, Finance, Operations, and IT teams.

Requirements

• Bachelor’s degree in Business Administration, Industrial Engineering, Economics, Finance, Information Systems, or a related field.
• Strong Salesforce experience, including dashboards, reporting, and automation.
• Advanced Excel skills; Power BI or similar tools preferred.
• Strong understanding of commercial processes and pricing strategies.
• Ability to analyze large datasets and translate insights into actionable recommendations.
• Advanced English proficiency.
• Strong analytical thinking, attention to detail, and problem-solving skills.
• Excellent communication and ability to influence cross-functional teams.
• Minimum of 200Mb/sec download and 10Mb/sec upload speed internet connectivity required for remote/hybrid work.

What We Offer

• Benefits in accordance with the Federal Labor Law (LFT).
• Savings fund (Fondo de Ahorro).

How We Work

At Sonova, we prioritize employee well-being and foster an inclusive, collaborative environment. Our team-customized hybrid work model balances individual needs with business goals, offering flexibility and individualized time management. We strive to create a supportive and motivating workplace where innovation thrives.

How to Apply

Interested candidates can apply via the provided link.