Werksstudent (m/w/d) Brand Management – Herrmann´s Manufaktur

About the Role

We are seeking an enthusiastic and driven Werkstudent (m/w/d) for our Brand Management team at Herrmann's Manufaktur in Munich. This is a fantastic opportunity to gain practical experience in a leading organic pet food company, with the possibility of remote work. You'll work on real projects, take on genuine responsibility, and contribute to our brand's growth.

Your Tasks

• Experience Brand Building Live: Support the Brand Management team in conceptualizing, implementing, and analyzing various brand and marketing initiatives, from initial idea to final launch.
• Social Media & Influencer Marketing: Take ownership of small projects, assist with campaigns, and learn how to build genuine communities.
• Content Creator Management: Identify suitable creators, develop creative briefs, and manage collaborations from initial contact to final evaluation.
• Paid Social Campaigns on Meta: After comprehensive training, independently create and optimize paid social campaigns on Meta (Facebook & Instagram Ads), test creatives, analyze performance data, and learn efficient budget management.
• Data That Truly Matters: Generate meaningful reports, identify relevant KPIs, and assess the success of our initiatives to understand what works.

What You Bring

• Enrolled Student: Currently enrolled at a university or college in Business Administration, Marketing, Communications, or a related field.
• Practical Experience (Optional): Previous experience in Brand Management, Marketing, or Social Media is a plus, but eagerness to learn and a hands-on mentality are more important.
• Analytical & Creative Thinking: Enjoy analyzing data and developing creative ideas? This role combines both.
• Structured & Solution-Oriented Approach: Maintain an overview even in turbulent times and tackle problems independently.
• Strong Communication Skills: Clearly articulate your ideas, whether in team meetings or chats with creators.
• Language Skills: Fluent German is required; good English is a plus.
• Bonus Points: Passionate about animals, interested in sustainable brands, and enthusiastic about a brand with genuine values.

What We Offer

• Meaningful Work: Responsible, exciting, and varied tasks with significant creative freedom in a dynamic company with flat hierarchies and a relaxed, open atmosphere where everyone is on a first-name basis.
• Great Team Environment: A friendly, open team of approximately 280 employees across Munich, Leipzig, and Albourne (UK), with several office dogs at our locations.
• Flexibility: Flexible working hours (based on trust-based working time), home office options with contributions to your home office setup, and the possibility to work from abroad for several months.
• Generous Leave: 28 days of vacation, with the option to take up to 20 days of unpaid leave and special leave.
• Professional Development: Various internal and external development opportunities that you can choose based on your interests.
• Well-being Support: Access to "OpenUp" for anonymous therapy sessions or 1:1 meetings with therapists for your mental health.
• Employee Perks: Various employee discounts for humans and pets.
• Social Events: Regular team, company, and family & friends events.
• Relaxation & Fun: A social area with a foosball table and a cozy lounge area for Nintendo Switch gaming.
• Office Amenities: A fully equipped kitchen for meal preparation, complimentary coffee, tea, soft drinks, fresh fruit, snacks, and a candy drawer.
• Wellness: EGYM Wellpass membership offering access to thousands of sports and wellness facilities nationwide.
• AI Tools: Access to modern AI tools to enhance efficiency and idea generation.
• And More: Many other great benefits that we'll gladly discuss during the recruitment process.

Interested?

If you're ready to make an impact, we look forward to receiving your application, including your CV, cover letter, earliest possible start date or notice period, and salary expectations.