Senior Business Development Director (Independent Agencies)

Senior Business Development Manager - Independent Agencies

About

The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising. We help advertisers reach the right audiences across the open internet, powering the content people love by making advertising more transparent, effective, and responsible. Our technology supports trusted journalism, quality entertainment, and creators worldwide.

Responsibilities

• Develop a vision and strategy for TTD’s business within the Business Development team, focusing on top Independent agencies based on their strategic priorities, growth levers, and operating model.
• Oversee and build upon relationships with senior leadership at dedicated Independent agencies.
• Build and execute multi-year growth strategies for key independent agencies.
• Run quarterly executive QBRs to track progress and identify acceleration opportunities with senior agency leadership.
• Lead the structuring and negotiation of large client commercial agreements.
• Communicate the value of our media buying platform through detailed product demonstrations.
• Lead responses to RFPs or new inner agency opportunities, including qualification and win strategy.
• Partner with TTD Advertiser teams on account health and expansion opportunities.
• Build deep and lasting connections internally across The Trade Desk departments and specialty functions.
• Deliver ongoing education through town halls, QBRs, workshops, and custom curriculums.
• Build multi-level enablement plans for strategy, investment, analytics, and leadership teams.
• Bring agencies into TTD events and help curate agency-specific programming.
• Support agencies in winning new brand business with insights, audience strategies, and measurement frameworks.

Requirements

• Minimum 10-15+ years of experience.
• Experience at an online publisher, ad network, ad exchange, ad server, SEM platform, DSP, or other online advertising role.
• Deep experience in consultative selling specifically around SaaS/Enterprise, digital media, programmatic, and/or custom technical solutions.
• Experience establishing and maintaining longstanding, strategic client relationships.
• Strong quantitative skills and negotiation capability, able to lead commercial negotiations for large agencies.
• Strong communication skills with an ability to speak and influence C-level clients.
• Passion for owning a room, closing deals, and achieving wins.
• Existing relationships with decision makers at major Independent agencies.
• Proven track record of exceeding revenue expectations.
• Proven ability to manage within a matrix environment and collaborate across multiple departments.
• High EQ with strong executive presence.
• This role follows a hybrid work model, with in-office expectations Tuesday through Thursday in our NYC office.