Copywriter (Remote)

Company: Sand Cherry Associates

Location: Remote (United States, must be authorized to work without visa sponsorship or transfer; C2C not accepted)

Company Profile:
Sand Cherry Associates excels in the design and delivery of strategic, customer-centric initiatives through digitally native, data-empowered solutions. Our client's confidence is built on exceptionally skilled, high-energy talent supported by the full Sand Cherry team. Finding the right match for this role is critical to our continued success.

Overview:
We are seeking a highly creative and versatile Copywriter with digital marketing experience to become the voice of our brand across every consumer touchpoint. This role serves as a core engine for creative ideation and content development, producing compelling copy that drives engagement, builds brand awareness, and generates conversions across digital, social, marketing communications, and out-of-home channels. The ideal candidate is an exceptional storyteller with a strong understanding of consumer behavior, brand voice development, and multi-channel marketing strategies. You can effortlessly shift from writing high-converting paid advertising copy and viral short-form video hooks to polished sales collateral and real-time social engagement. You thrive in a fast-paced environment, work independently, and collaborate effectively with designers, video editors, marketers, and cross-functional stakeholders.

Key Responsibilities:

• Concept, pitch, and write high-converting copy for paid social campaigns across platforms including Meta, TikTok, LinkedIn, and emerging digital channels.
• Develop compelling digital advertising copy for Responsive Display Ads, Google Ads, native advertising networks, and other performance marketing initiatives.
• Create messaging that drives engagement, lead generation, brand awareness, and customer acquisition while maintaining brand consistency.
• Script, storyboard, and ideate concepts for short-form video content across YouTube Shorts, Instagram Reels, TikTok, and other social platforms.
• Develop high-retention hooks, compelling narratives, and strong calls-to-action designed to maximize audience engagement and conversion.
• Collaborate closely with video editors and creative teams to bring concepts to life.
• Write and edit high-impact marketing and sales assets including flyers, brochures, signage, pitch decks, presentations, newsletters, landing pages, and promotional materials.
• Ensure consistent brand messaging and voice across all customer-facing communications.
• Support broader marketing initiatives through strategic content development and campaign messaging.
• Brainstorm and develop concise, attention-grabbing copy for billboards, transit advertising, experiential marketing, and physical brand activations.
• Create memorable messaging that effectively communicates value propositions in limited-space environments.
• Monitor social channels to identify opportunities for audience engagement and community management.
• Craft witty, relevant, and on-brand responses to customer interactions and trending conversations.
• Participate in real-time marketing opportunities that increase brand visibility and audience engagement.
• Partner closely with designers, video editors, growth marketers, and other stakeholders to develop integrated marketing campaigns.
• Contribute creative ideas during brainstorming sessions and campaign planning.
• Incorporate feedback efficiently while maintaining creative quality and strategic alignment.

Required Qualifications:

• 3+ years of experience in copywriting, creative advertising, marketing communications, or a related field.
• Agency experience or experience in a fast-paced, high-growth in-house marketing environment preferred.
• Demonstrated experience collaborating with visual designers, video production teams, and marketing stakeholders.
• A diverse portfolio showcasing: High-converting paid advertising campaigns, short-form social media concepts (including video hooks and scripts), marketing communications and sales collateral, multi-channel copywriting across digital, social, and traditional mediums.
• Advanced copywriting and creative advertising skills across multiple channels and formats.
• Strong understanding of brand voice development and audience-specific messaging.
• Proficiency in writing for paid media, social media, digital marketing, and marketing communications.
• Experience with video scripting and storyboarding for short-form content.
• Ability to adapt tone and style seamlessly, from internet-native social content to professional, value-driven sales messaging.
• Strong communication and collaboration skills with cross-functional creative teams.
• Ability to receive constructive feedback and rapidly iterate on creative concepts.
• Excellent organizational skills with the ability to manage multiple projects and deadlines simultaneously.
• Knowledge of consumer engagement strategies across digital, social, and out-of-home marketing channels.

Preferred Qualifications:

• Experience writing for consumer-facing brands with a strong digital presence.
• Familiarity with social media trends, internet culture, and emerging content formats.
• Understanding of performance marketing principles and conversion-focused messaging.
• Experience supporting integrated marketing campaigns across multiple channels.

Compensation:
Sand Cherry Associates is required by Colorado law to include a reasonable estimate of the compensation range for this role. This compensation range considers a wide range of factors including but not limited to skill sets, experience and training, licensure and certifications, and delivery model. This is a long-term consulting engagement with an expected annual salary range of $95,000-$105,000. Years of experience, level of education, geographic location, unique skills/qualifications for the specific role, and potential certifications can be key factors in the final compensation for this role.