Marketing Specialist

About Thunderbird

Thunderbird is a trusted, open-source email application used by over 20 million people globally. At MZLA, the team behind Thunderbird, we build privacy-respecting communication tools that empower users to manage their digital lives. Our products are developed transparently and collaboratively, with a user-first approach. We are a distributed team of 65+ people across seven countries, expanding our offerings across desktop, mobile, and paid services to provide privacy-respecting alternatives to big tech ecosystems.

About MZLA and Mozilla

MZLA Technologies Corporation, the nonprofit-owned company behind Thunderbird, is part of the Mozilla family. MZLA operates with its own compensation programs, benefits, and employment policies, separate from Mozilla Corporation.

The Opportunity

The Marketing Specialist at MZLA will execute digital marketing activities to support Thunderbird's brand awareness, user growth, and product adoption goals. Working closely with the Marketing Manager, you will implement marketing campaigns and communications across social media, blog content, email marketing, and other digital channels. This is a hands-on role for someone who excels at producing high-quality content, coordinating campaigns, monitoring engagement, and ensuring consistent messaging.

What You’ll Do

• Execute day-to-day social media activities, including content scheduling, publishing, monitoring, engagement, and reporting.
• Draft and publish blog posts, marketing emails, newsletters, and other digital content aligned with brand voice and campaign objectives.
• Support integrated marketing campaigns, product launches, and promotional activities across multiple channels.
• Monitor social media engagement, coordinating with internal teams as needed.
• Maintain editorial and campaign calendars to ensure timely delivery of marketing activities.
• Track and report on performance metrics, identifying trends and optimization opportunities.
• Support email marketing and automation activities, including list management, campaign setup, and workflow maintenance.
• Assist with customer surveys and feedback collection.
• Coordinate with internal teams and external vendors for campaign execution and content development.
• Ensure marketing materials align with brand standards and messaging guidelines.
• Support ad hoc marketing and communications projects.

What You Bring

• 3+ years of experience in marketing, communications, digital content, or a related role.
• Demonstrated experience executing social media, email, and digital marketing activities across multiple channels.
• Strong writing, copyediting, and proofreading skills with the ability to adapt messaging for different audiences and platforms.
• Experience with social media management tools, email marketing platforms, content management systems, and digital marketing technologies.
• Strong organizational skills and attention to detail, with the ability to manage multiple priorities and deadlines.
• Ability to collaborate effectively across cross-functional teams in a distributed, asynchronous environment.
• Proactive mindset with the ability to take ownership and see projects through to completion.
• Familiarity with marketing analytics and reporting tools.
• Excellent verbal and written communication skills.
• Ability to learn and responsibly use emerging technologies, including AI-enabled tools.
• Ability to support a global organization with an understanding of different cultural dynamics.

Bonus Points For:

• Experience supporting marketing for a global technology or software audience.
• Familiarity with open-source communities or privacy-focused technology products.
• Experience with survey and customer feedback platforms.
• Basic experience using graphic design tools (e.g., Canva, Adobe Creative Suite).
• Familiarity with SEO and digital content optimization best practices.

What Success Looks Like

• Consistent on-time delivery of projects through organized management.
• Improved social media engagement and follower growth.
• Increased volume of content across blog, social, and email channels without sacrificing quality.
• Proactive collaboration with other teams on content generation.
• Thoughtful responses to comments and community engagement.

Work Environment

This is a full-time, fully remote position. You will join a distributed team working collaboratively across time zones. We rely on clear communication, thoughtful documentation, and collaborative decision-making.

Compensation & Benefits

• Salary: US: $72,000 - $86,000 USD (benchmarked to the 60th percentile of the peer market; actual salary may vary based on qualifications and experience).
• Work & Career: Fully remote work & schedule flexibility, company-provided laptop, annual bonus program, monthly remote work stipend, annual professional development stipend, industry conferences, company all-hands and team gatherings.
• Rest & Play: 24 days PTO, your birthday off, year-end company shutdown, 9 wellbeing days, public holidays, other paid leave, quarterly wellbeing stipend.
• Health & Family: 401(k) contributions, health, dental, & vision insurance, disability insurance, life insurance, employee assistance program, paid parental leave, paid sick days.

Work Eligibility

Applicants must reside in and have permanent work authorization for the specified country location. We do not provide visa sponsorship.