Marketing Specialist (Remote)
Join MZLA, the team behind Thunderbird, as a Marketing Specialist to execute digital marketing activities that drive brand awareness, user growth, and product adoption. This is a hands-on role for a passionate digital marketer focused on content creation, campaign execution, and audience engagement.
About Thunderbird & MZLA
Thunderbird is a trusted open-source email application used by over 20 million people globally. MZLA Technologies Corporation, a nonprofit-owned company and part of the Mozilla family, builds privacy-respecting communication tools. We are a small, growing, distributed team dedicated to building independent, privacy-respecting alternatives to big tech ecosystems.
The Opportunity
As a Marketing Specialist, you will work closely with the Marketing Manager to implement marketing campaigns and communications across social media, blog content, email marketing, and other digital channels. You will be responsible for producing high-quality content, coordinating campaign activities, monitoring engagement metrics, and ensuring consistent messaging.
What You'll Do
- Execute day-to-day social media activities (scheduling, publishing, monitoring, engagement, reporting).
- Draft and publish blog posts, marketing emails, newsletters, and other digital content.
- Support integrated marketing campaigns, product launches, and promotional activities.
- Monitor social media engagement and coordinate with internal teams.
- Maintain editorial and campaign calendars.
- Track and report on performance metrics, identifying trends and optimization opportunities.
- Support email marketing and automation activities.
- Assist with customer surveys and feedback collection.
- Coordinate with internal teams and external vendors.
- Ensure marketing materials align with brand standards.
- Support ad hoc marketing projects.
What You Bring
- 3+ years of experience in marketing, communications, digital content, or a related role.
- Demonstrated experience executing social media, email, and digital marketing activities.
- Strong writing, copyediting, and proofreading skills.
- Experience with social media management tools, email marketing platforms, and CMS.
- Strong organizational skills and attention to detail.
- Ability to collaborate effectively across cross-functional teams in a distributed environment.
- Proactive mindset with the ability to take ownership.
- Familiarity with marketing analytics and reporting tools.
- Excellent verbal and written communication skills.
- Ability to learn and responsibly use emerging technologies, including AI-enabled tools.
- Ability to support a global organization with understanding of different cultural dynamics.
Bonus Points For
- Experience supporting marketing for a global technology or software audience.
- Familiarity with open-source communities or privacy-focused technology products.
- Experience with survey and customer feedback platforms.
- Basic graphic design skills (e.g., Canva, Adobe Creative Suite).
- Familiarity with SEO and digital content optimization.
Work Environment
- Full-time, fully remote position.
- Join a distributed team working collaboratively across time zones.
Compensation & Benefits
- Targeted at the 60th percentile of the peer market.
- Salary ranges for Canada: $72,000 - 82,000 CAD.
- Comprehensive benefits package including:
- Work & career: Fully remote work, schedule flexibility, company-provided laptop, annual bonus program, remote work stipend, professional development stipend, industry conferences, company gatherings.
- Rest & play: 24 days PTO, birthday off, year-end shutdown, wellbeing days, public holidays, other paid leave, quarterly wellbeing stipend.
- Health & family: RRSP contributions, health/dental/vision insurance, disability insurance, life insurance, EAP, paid parental leave, paid sick days.
Work Eligibility
- Must reside in and have permanent work authorization for the specified country location (Canada).
- No visa sponsorship provided.