Job Title: Inhouse Digital Marketing Manager*in

About the Company

This owner-managed company is a leader in ECM (Enterprise Content Management) systems, focusing on a cloud-first strategy and developing proprietary solutions that integrate seamlessly with major ERP systems. They pride themselves on flat hierarchies, rapid decision-making processes, and a strong understanding of marketing's role in growth. The company has a proven track record of successfully placing candidates who are very happy in their roles.

What We Offer (from the first conversation):

• Free Career Consulting: Honest and objective guidance on career and earning potential.
• Valuable Insider Know-How: Insights beyond the job description provided during the initial conversation.
• Fastest Route to Introduction: Direct access to the hiring managers.
• Maximum Success Rate: 98% of candidates are invited directly to the first interview.
• Alternative Job Offers: Assistance in finding other suitable roles if this position isn't the right fit (free of charge).

Your Tasks:

• Independently develop and implement lead generation campaigns.
• Collaborate with a team of 4 to plan and execute cross-channel marketing campaigns, generating qualified leads.
• Analyze KPIs, optimize ongoing measures, and monitor campaign performance.
• Conceptualize and coordinate digital formats such as webinars and co-create go-to-market content.
• Manage social media channels and maintain content in the CMS.
• Operate and manage HubSpot, develop automations, and optimize the entire lead process.
• Specialize in areas aligned with your interests and strengths.

What the Company Offers You:

• An attractive salary package up to €75,000 p.a. (full-time, depending on qualifications and experience).
• 30 vacation days per year and the option for workations within the EU.
• 100% remote work or on-site at the Cologne location.
• Onboarding at the Cologne office and monthly team meetings held in Cologne.
• Top IT equipment and home office setup.
• Comprehensive health benefits (e.g., Urban Sports membership, Jobrad with 50% employer contribution, office massages).
• Option for sabbatical leave.
• Individual professional development opportunities.
• Team events, summer, and winter celebrations.

Your Profile:

• 3+ years of experience with HubSpot (automation, workflows, deep understanding; coding experience not required).
• Technical affinity and a basic technical understanding (development background not necessary).
• Nice to have: Experience with design tools (e.g., Canva), Google Ads, and Social Ads.
• A true team player motivated to drive multiple projects forward.
• Fluent German (C1 level required).