Shop & CRO Manager (f/m/d)

About Momenterie

At Momenterie, we offer unique and thoughtfully designed personalized gifts. Our vision is to become the leading brand for personalized prints in Europe. We are looking for a proactive, data-driven Shop & CRO Manager (f/m/d) to own and continuously improve our Shopify-based store with a focus on experimentation and conversion optimization.

Responsibilities

As our Shop & CRO Manager (f/m/d), you will be responsible for the end-to-end management of our online store. Key responsibilities include:

Store Operations & Campaigns

• Own day-to-day Shopify store management, including theme adjustments and app configuration.
• Plan and execute product launches, promotions, and sales campaigns in close collaboration with the marketing team.
• Build and optimize landing pages that enhance user experience and drive conversions.
• Stay on top of Shopify platform developments and broader e-commerce trends, evaluate what is relevant for us, and take initiative on what we should act on.
• Maintain a working understanding of store-level performance, including traffic patterns, conversion shifts, and product-level trends, and flag relevant changes proactively.

Conversion Optimization & A/B Testing

• Identify test opportunities by analyzing funnel data, session recordings, and heatmaps, and develop structured hypotheses with clear success criteria.
• Own the A/B test backlog from prioritization through implementation, working closely with the development team to communicate specs and drive experiments forward.
• Contribute to a long-term CRO strategy and document results in a shared knowledge base that continuously informs future decisions.

SEO & Answer Engine Optimization (AEO)

• Apply SEO best practices across landing pages and product content to drive discoverability and organic growth.
• Develop strategies to improve Momenterie's visibility in LLM-based search responses and stay current with the evolving AEO landscape.

Requirements

• 1-2 years of experience as an E-Commerce or Shop Manager in a Shopify-based store, with hands-on experience building and customizing in Shopify.
• Proactive and solution-oriented: you take initiative, approach challenges thoughtfully, and contribute well-considered proposals and solutions.
• Experience running A/B tests from hypothesis to analysis, along with a genuine passion for experimentation.
• Comfortable working with data: GA4, funnel analysis, heatmaps, and session recordings.
• Curious about AI tools and actively uses them to work faster, whether for analysis, content, or automating repetitive tasks.
• Solid understanding of SEO fundamentals and how discoverability connects to conversion.
• Proficiency in English and a solid understanding of German are required; French, Italian, or Dutch is a plus.
• Structured, detail-oriented, and able to manage multiple workstreams independently.

Benefits

• Work in a small, focused team where your ideas have direct impact and short decision-making paths.
• Berlin office close to Alexanderplatz.
• Up to 3 days of remote work per week, and 100% remotely for multiple weeks at a time.
• 28 days paid vacation.
• Free Urban Sports Club Membership (M) or Deutschland-Ticket Job.