Brand Marketing Manager

Location: Austin, TX
Work Model: Hybrid

About Us

Togetherwork provides integrated software and financial solutions to associations, camps, unions, fraternities & sororities, gyms, dance studios, religious congregations, pet services, and more. Our mission-critical tools help clients manage and grow their communities, enhancing member engagement. Our team is united in helping clients better serve and empower their communities.

What You'll Do

As the operational backbone of the Brand & Communications team, you will be responsible for creative operations, brand consistency, and the systems/workflows that enable a lean team to deliver high-quality output across a portfolio of 25+ vertical software brands. You'll partner closely with Marketing, Product, and Growth teams to ensure cohesive brand touchpoints, scaling creative output through smart processes and AI-assisted tools.

Creative Operations

• Own end-to-end creative workflow management: intake, routing, prioritization, and delivery across all brands.
• Manage project progress and stakeholder communication across multiple workstreams.
• Oversee relationships with external creative partners, freelancers, and agencies, including briefing and integrating their work.
• Build and maintain scalable systems that empower team members.

Brand Strategy Execution

• Translate brand strategy into day-to-day creative execution for campaigns, product launches, and partner materials.
• Build, maintain, and improve the Canva and AI-assisted design template library for self-service asset creation.
• Identify opportunities to standardize and scale creative output across the portfolio.

Brand Governance & Quality

• Serve as the first line of quality review for brand outputs, enforcing guidelines and maintaining brand standards.
• Assess asset brand-appropriateness and clearly articulate rationale.
• Protect creative quality without hindering delivery speed.

Cross-Functional Partnership

• Collaborate with Marketing, Product, and Growth teams to understand creative needs, manage timelines, and ensure brand cohesion.
• Maintain clear communication with stakeholders on project status and priorities.
• Gracefully triage requests and manage expectations across the organization.

AI-Enabled & Data-Driven Ways of Working

• Leverage AI tools (Canva AI, ChatGPT, Claude, etc.) to accelerate creative and content production.
• Continuously build AI literacy and apply AI-enabled practices daily.
• Identify opportunities to streamline workflows and scale output with a lean team.
• Contribute to a culture of continuous improvement within the Brand & Communications team.

What You'll Bring

• 7+ years of experience in brand management, creative operations, marketing, or a related discipline.
• Demonstrated experience managing creative workflows across multiple brands or product lines simultaneously.
• Hands-on proficiency with Canva at an advanced or team-admin level, including building and governing shared template libraries.
• Comfort using AI tools to accelerate creative and content production workflows.
• Strong project management instincts; ability to manage multiple workstreams and align stakeholders with minimal oversight.
• A sharp brand eye, with the ability to assess brand consistency and articulate rationale clearly.
• Proactive ownership and follow-through.
• Ability to build trust through consistent quality.
• Comfort managing multiple priorities in a fast-paced, high-volume environment.
• Thrives in a collaborative, team-oriented culture.
• Comfortable with camera-on meetings and stakeholder-facing communication.
• Organized, process-oriented, and execution-focused with strong attention to detail.
• Excellent written and oral communication skills.
• Proficient with Windows, Microsoft Office, Canva, and project management tools.

Why This Role?

• Own the creative systems and brand standards powering 25+ software brands in a growing portfolio.
• Work at the intersection of brand strategy, creative operations, and AI-enabled workflows.
• Operate in an AI-forward environment with tools that amplify output and creative impact.
• Contribute directly to measurable outcomes: brand consistency, creative quality, and operational efficiency.

Benefits

• Medical, dental, and vision insurance options.
• 100% Employer-paid short/long-term disability.
• Basic Life insurance.
• 401(k) option with 100% company match up to 4%.
• Generous accrual policy for non-exempt employees.
• 10 sick days annually.
• 10 company-paid holidays.
• 6 weeks paid parental leave.

Inclusion and Diversity

Togetherwork is an Equal Employment Opportunity Employer committed to valuing diverse backgrounds, experiences, and viewpoints. Hiring and employment decisions are not made on the basis of race, color, religion, gender, gender identity, sex, sexual orientation, disability, veteran status, age, ethnic or national origin, or any other protected basis.

Interview Process & Expectations

Interviews are interactive and conversational. Candidates must respond based on their own experience and thinking. Real-time AI tools or external assistance for generating responses are not permitted. Candidates must be authorized to work in the United States without requiring current or future employer sponsorship.