Job Title: Senior Designer (Performance Creative & Organic Social)

Our Story

Zopa began in 2005 as the first peer-to-peer lending company and evolved into Zopa Bank in 2020. We're dedicated to challenging the status quo in finance by listening to our customers and doing the opposite of what they dislike. Our vision is a new era of banking that puts people first, empowering everyone to aim high and drive finance forward. We are proud of our achievements, including being named one of the top three UK's Most Loved Workplaces.

We seek individuals who embrace unconventional challenges, think differently, and are driven to make an outsized impact. Join us and make it count. Follow us on Instagram @zopalife.

About the Role

Zopa Bank is on an ambitious growth journey, targeting 1 million current account customers and investing significantly in paid acquisition. We are building a creative engine to support this growth and are looking for a Senior Designer to own performance creative and organic social media—two critical areas for our growth plan. This role is for a designer who understands that great creative drives measurable results. You will be at the intersection of data and design, creating assets that deliver performance across paid channels and building an organic social presence that enhances brand and acquisition momentum.

Reporting to the Head of Brand Design & Creative, you will collaborate closely with the performance marketing team, channel specialists, and agency partners. As a full-time in-house resource, you'll also contribute to wider brand and creative projects, including campaign development and design system work.

A Day in the Life:

Performance Creative

• Lead creative development for paid performance channels (Meta, Google, Apple Search Ads, Reddit, YouTube, etc.), producing high-quality, channel-native assets rapidly.
• Maintain a structured pipeline of testable creative, conceptualizing new hooks, formats, and messaging, and iterating based on performance data.
• Develop modular, scalable creative templates for fast iteration and channel expansion.
• Collaborate with the Performance Marketing team to translate briefs and data insights into creative hypotheses, execute, and evaluate performance.
• Drive motion and video creation for campaigns to enhance storytelling in paid environments.
• Oversee creative briefing and quality for agency and freelance partners to ensure brand coherence and performance focus.
• Contribute to a clear creative feedback loop, integrating live performance data into future concepting and production.

Organic Social

• Own the creative execution of Zopa’s organic social presence across platforms (Instagram, TikTok, LinkedIn, etc.), creating engaging content that reflects our brand.
• Develop original content formats suited for platform behaviors, including short-form video, motion graphics, interactive content, and data storytelling.
• Translate product features and propositions into engaging social content tailored to target audiences.
• Align organic social creative with paid messaging for a consistent brand voice.
• Identify and test emerging formats and platform opportunities to enhance Zopa's social presence.

Wider Brand and Creative Contribution

• Contribute to brand and design system development as Zopa evolves.
• Support the delivery of campaign and product launch assets across web, in-app, and CRM.
• Help maintain shared creative toolkits, templates, and asset libraries.
• Provide creative direction and feedback to agency or freelance partners.

Cross-functional Collaboration

• Partner with product marketing on campaign-ready messaging for product launches.
• Collaborate with the Head of Brand Design and Creative to ensure consistency with overall brand direction.
• Engage with Experience Design and Product teams on creative that spans digital product surfaces.

About You:

Your Track Record and Experience

• Experienced designer with a strong background in performance creative, understanding how to build assets that convert.
• Hands-on experience producing creative for paid social and paid search campaigns across major platforms (Meta, TikTok, YouTube), with knowledge of performance drivers.
• Proficient in motion and video production, including short-form video and animation.
• Experience managing or contributing to an organic social channel, understanding the interplay between brand and performance content.
• Data-literate: comfortable interpreting performance reports, forming creative hypotheses, and designing tests.
• Fluent in modern design tools (Figma, Adobe Creative Suite, After Effects or equivalent) and experienced with AI creative tooling.
• Comfortable contributing to brand and design system work, understanding how performance creative fits within a wider visual identity.
• Experience in fintech, financial services, or a similarly complex product environment is a plus.

Your Attitude and Approach

• Fast and resourceful, capable of producing great work under pressure and embracing iteration.
• Genuinely curious about performance and understanding the 'why' behind results.
• Balances creative ambition with commercial pragmatism, valuing both craft and results.
• Strong collaborator, able to work cross-functionally while maintaining a creative viewpoint.
• Flexible and comfortable switching contexts between performance, social, and brand work.
• Proactive and organized, managing multiple briefs and deadlines.
• Able to clearly present and rationalize creative decisions, and receptive to feedback.

Working at Zopa

We value flexible ways of working, face-to-face collaboration, and a good work-life balance. This hybrid role requires 2-3 days per week in our London office. You also have the option to work from abroad for up to 120 days a year (subject to right to work). We provide everything you need to thrive, both in work and home life.

Diversity Statement

Zopa is committed to fostering a workplace free from discrimination. We celebrate diversity of experience, perspectives, and backgrounds. We are proud of our inclusive culture where everyone can bring their full self to work. Please let us know if you require any reasonable adjustments during the hiring process.