Software Launch & Marketing Specialist (m/f/d)

About Us

We are a leading decluttering and household clearance company in the Rhineland region, with extensive experience in managing hundreds of projects. Recognizing the inefficiencies in the industry's reliance on paper forms, Excel, and manual processes, we are developing a proprietary software solution to digitize and streamline the entire order process. We have also cultivated a community of industry entrepreneurs and are now seeking to professionally position, market, and launch this software.

Your Responsibilities

• Develop a brand strategy for the software.
• Analyze the market, target audience, and competitors.
• Support product positioning.
• Develop a go-to-market strategy.
• Plan and prepare for the software launch.
• Contribute to marketing and sales strategies.
• Support the development of a long-term software brand.

Your Qualifications

• Studies in Marketing, Business Administration, Entrepreneurship, Business Informatics, or a comparable field.
• Interest in software, startups, and company building.
• Independent and structured way of working.
• Enthusiasm for responsibility and bringing forth your own ideas.

What You Can Expect

• Direct collaboration with the founder.
• Deep insights into building a software company.
• Real responsibility, not just task execution.
• Involvement in a product with significant market potential.
• Flexible working arrangements.
• Rapid learning curve through direct inclusion in strategic decisions.

Benefits

• Work at Startplatz Köln, becoming part of an active start-up and tech community.
• Opportunities to meet founders, entrepreneurs, and innovative teams.
• Build valuable contacts and exchange ideas with creative and entrepreneurial minds.

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