Working Student (Werkstudent:in) - LinkedIn Brand & Content

About selectry

selectry is a remote-first, scaling team focused on brand, content, and sales enablement. We collaborate to orchestrate content cycles that drive brand trust and sales conversations.

About the Role

We are looking for a Working Student (Werkstudent:in) to support our brand, content, and sales enablement efforts on LinkedIn. This part-time role is perfect for an enrolled student who is passionate about social media, content creation, and B2B communication.

Responsibilities

• Prepare and tailor content specifically for LinkedIn's target audiences.
• Manage the complete content cycle: research, prepare, publish, monitor, and analyze content performance.
• Identify and document LinkedIn signals relevant for sales enablement (e.g., target companies, roles, engagement triggers).
• Maintain structured editorial plans, content lists, and test results, categorizing by audience, topic, hook, format, CTA, and outcomes.
• Collaborate closely with the Marketing & Brand / Sales Enablement team and management.
• Support brand and sales enablement through systematic content work.

Must-Have Requirements

• Very strong command of German (C1 or higher) with excellent writing skills.
• Currently enrolled as a student (Werkstudent:in) at a German university.
• Availability of at least 20 hours per week.
• Experience with or strong interest in LinkedIn and B2B communication.
• Ability to manage the full content cycle (research, prepare, publish, monitor, analyze).
• Skill in reading LinkedIn signals and translating them for sales use (identifying target companies, roles, conversation triggers).
• Familiarity or interest in tools like Canva, Figma, and collaboration platforms such as Teams Workspace, Notion, Airtable.
• Ability to structure and document editorial plans, lists, and content tests.

Nice-to-Have Requirements

• Previous experience with LinkedIn content creation or personal branding.
• Basic knowledge of CRM systems, Notion, Airtable, or PowerPoint.
• Understanding of performance metrics (reach, engagement, conversion signals).
• Experience with video or reels formats for platforms like Instagram or TikTok.
• A good sense for brand aesthetics and tone.
• English skills for effective team collaboration.

Location & Work Model

• Remote within Germany.
• Part-time (20 hours/week, flexible around studies; more hours possible during semester breaks).
• Fixed-term working student contract.

Application Note

Please apply with your CV and a brief cover letter detailing your experience with LinkedIn, content creation, and your motivation for joining selectry. Only applications from currently enrolled students at a German university can be considered.