✨ AI Insights & Summary
This role offers a fantastic opportunity for a HubSpot expert to join a dynamic performance marketing agency, ADLOCA, and take on significant client ownership. You'll be central to client strategy and implementation, leveraging your CRM and automation skills to drive tangible results. The position is ideal for someone seeking autonomy, direct client impact, and a clear development path towards leadership within a small, data-driven, and client-focused team.
HubSpot Specialist (m/f/d)
Location: Munich
Agency Size: Approx. 10 employees
About ADLOCA
ADLOCA is a Munich-based performance marketing agency focused on honest, data-driven work: "We build the truth behind your numbers." We partner exclusively in long-term retainer relationships with brands across premium e-commerce and B2B sectors. As certified partners with HubSpot, Klaviyo, Meta, Google (CSS), TikTok, and Channable, we provide expert services. At ADLOCA, self-responsibility is not just a buzzword but our daily practice. In our small team, you'll see your direct contribution to client success.
Responsibilities
You will manage your own HubSpot accounts and serve as the primary contact person for your clients, from strategy to implementation.
- Independently manage your HubSpot clients, from initial consultation to ongoing optimization.
- Build and maintain HubSpot setups: Pipelines, Lifecycle Stages, Lead Scoring, Workflows, and Reporting.
- Design and automate lead nurturing sequences and seamless handoffs between marketing and sales.
- Provide strategic consulting to clients, translating business goals into CRM logic, and clearly explaining complex relationships.
- Integrate HubSpot with other systems, including Zapier, and leverage Klaviyo for e-commerce lifecycle marketing.
- Utilize AI tools to enhance efficiency and effectiveness (e.g., for workflow drafts, segmentation, copy drafting, reporting).
Qualifications
Must-Haves:
- Several years of in-depth HubSpot experience (Marketing Hub and Sales Hub), ideally with certifications.
- Demonstrable experience implementing CRM and marketing automation projects independently.
- Experience in direct client consulting: gathering requirements, managing expectations, and presenting results.
- Very good German language skills, written and spoken.
- Proficiency with Zapier or comparable automation tools.
Nice to Haves:
- Experience with Klaviyo in an e-commerce context.
- Confident and critical use of AI tools in daily marketing tasks.
- Agency experience and routine managing multiple parallel accounts.
Benefits
- Clear Development Path: Prospect of a leadership role for the entire agency within approximately two years.
- Compensation: Starting salary of €65,000, with potential for growth into the larger role.
- Vacation: 27 days of annual leave.
- Well-being: Wellpass for sports and health.
- Growth: Opportunities for professional and personal development in agency-related fields.
- Team Events: Regular team events.
- Direct Collaboration: Work directly with the founder, enjoy short decision-making paths, and genuine autonomy.
- Impact: A central role in a small, focused team where your work is immediately visible.
Ideal Candidate Profile:
This role is for you if you enjoy working independently, juggling multiple clients, and setting your own priorities. You thrive on direct client contact, even when challenging, and uphold an honest, data-based approach over mere compliance. It's less suitable if you prefer working behind the scenes, avoid client contact, or only have superficial HubSpot knowledge.
Application: A complete CV is sufficient.