Performance Marketing & AI Werkstudent/Intern (m/f/d)

Location & Work Arrangement

Remote (DACH region) with willingness to travel, or based at one of our offices (Hamburg · Stuttgart · Reutlingen · Salzburg). This is a working student position (approx. 20 hrs/week) or a full-time internship, starting immediately.

About Us

Since 2010, we have been developing and implementing innovative digital solutions that inspire. With locations in Hamburg, Stuttgart, Reutlingen, and Salzburg, we specialize in the digitalization of B2B companies throughout the DACH region. We combine the best of both worlds: Hanseatic understatement paired with Swabian "savoir-vivre".

We integrate all disciplines under one roof – Tech, Design, UX, and Marketing – and utilize AI not just as a buzzword, but as an integral part of our daily work. For our campaigns and the development of new digital products, we are looking for someone who loves performance marketing and is proficient with AI tools.

Tasks

You will be responsible for paid campaigns across Google Ads and Meta, from ideation through creative development to analysis. You will work heavily with AI, utilizing modern tools to build and continuously optimize better creatives, copy, and campaign structures more efficiently. Additionally, you will support our team in developing new digital products, bringing a marketing perspective, data insights, and a keen understanding of user appeal.

Your responsibilities include:

• Paid Ads End-to-End: Plan, build, and manage campaigns on Google Ads (Search, Performance Max) and Meta (Facebook/Instagram), including targeting, budget allocation, and ongoing optimization.
• AI as Standard: Utilize AI tools seamlessly for creatives, copy, campaign setups, analyses, and automations. Actively introduce new tools and use cases to the team.
• Creatives with Precision: Develop and iterate on ad creatives and ad copy, demonstrating a strong sense for effectiveness and visual quality.
• Data & Optimization: Analyze performance, conduct A/B tests, and derive concrete improvements – driven by data, not guesswork.
• Support Product Development: Contribute your marketing and user perspective to the development of new digital products, from landing pages and messaging to go-to-market strategies.

Qualifications

• You are currently pursuing a Bachelor's or Master's degree (field of study open) or have recently completed your studies and are seeking a working student or internship position in online marketing.
• You have practical experience with Google Ads and/or Meta Ads, whether from personal projects, studies, freelance work, or previous employment.
• You are highly AI-savvy and use AI tools creatively and effectively in your daily marketing tasks.
• You possess strong visual understanding and an intuition for what makes an effective creative.
• You work analytically, independently, and are results-oriented.
• Fluency in both German and English (written and spoken) is required for this role.

Benefits

• Real Responsibility: Take ownership of real campaigns and budgets – not just observe.
• AI-Forward Environment: Work in an environment where new AI tools are actively encouraged.
• Agile Culture: Benefit from short decision-making paths and a team passionate about their craft.
• Flexibility: Location is flexible – remote within the DACH region or at one of our offices, with working hours tailored to your situation (working student or full-time internship).
• Growth: Experience a steep learning curve at the intersection of performance marketing, AI, and product development.

How to Apply

Does this sound like you? Show us what you've accomplished in performance marketing or with AI tools – a couple of concrete examples tell us more than grades alone. We look forward to receiving your application and will be in touch promptly after review for an initial, informal introductory meeting.