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Performance Copywriter

MailerLiteā€¢šŸŒ Anywhere in the World•Estimated: $80,000 - $120,000

✨ AI Insights & Summary

MailerLite is seeking a highly motivated Performance Copywriter to join their rapidly growing email marketing service. This role is ideal for a creative individual with a strong analytical mindset, who thrives on seeing their words directly influence business results. With a focus on conversion optimization and a remote-first culture, MailerLite offers a unique opportunity to grow your career, take ownership, and contribute to a globally recognized brand.

About MailerLite

MaiilerLite is one of the fastest-growing email marketing services, empowering over 1 million businesses worldwide to connect with their customers. Our passionate team of over 170 individuals is dedicated to innovation and continuous improvement.

Why MailerLite?

  • Drive Real Results: Your copy will directly impact conversion metrics with real audiences and data.
  • Growth & Development: Continuously experiment, learn, and evolve in a supportive team environment.
  • Ownership: Take full responsibility for your tasks with minimal micromanagement.
  • Expert Support: Collaborate with a diverse team of experts eager to share knowledge.
  • Remote Flexibility: Choose your work environment daily and embrace our remote culture.
  • Stability: Join a company with over 10 years of sustained growth and a stable workplace.

What You Will Work On

  • Conversion-driven Search & Social Ad Copywriting: Craft high-intent headlines and descriptions for Google Ads (RSA) to improve Quality Score and lower CPA. Develop compelling ad copy for Meta, LinkedIn, and other social platforms.
  • High-Conversion Landing Pages: Design narrative flow and write copy for landing pages that maintain ad message match and convert traffic through the funnel.
  • Conversion Rate Optimization (CRO): Conduct A/B testing on headlines, CTAs, and hooks. Analyze performance data to iterate on successful copy and phase out underperforming assets.
  • Multi-Channel Scripting: Write high-impact scripts for short-form and longer-form video ads.
  • Collaborative Strategy: Partner with Ads managers and designers to align creative vision with technical targeting and visual elements.

What We Expect From You

  • Experience: 3–5 years of proven track record in a performance marketing agency or a fast-growing B2B brand.
  • Language: Native English proficiency with excellent written and verbal communication skills.
  • Market Knowledge: Proven experience and deep understanding of the US market.
  • Mindset: A "Conversion-First" mindset, understanding consumer psychology and triggers.
  • Technical Skills: Familiarity with Google Ads interfaces, landing page builders, and basic SEO principles.
  • Data Analysis: Ability to analyze performance dashboards and use data to inform copy improvements.
  • Portfolio: A portfolio showcasing campaign metrics, before-and-after copy examples, or case studies demonstrating a direct lift in conversions.
  • Availability: At least 4 hours of daily overlap with the CET timezone.

What We Offer

  • Salary: From $50,000 per year, based on experience and qualifications.
  • Culture: Remote-first, allowing you to work from anywhere.
  • Health: International health insurance with monthly payout options.
  • Travel: Company-paid annual retreats.
  • Vacation: 31 days of vacation (including public holidays).
  • Sick Leave: 12 paid sick days (no doctor's note required; transferable to care for sick children).
  • Creative Days: 4 paid creative days per year (one per quarter).
  • Parental Support: 12 paid parental days per year (one per month) and 100% paid parental leave (3 months maternity, 1 month paternity) for birth or adoption.
  • Parenting Budget: $1000 gift for new child arrival (birth or adoption).
  • Joy Budget: Annual allowance starting at $1,000, increasing over time.
  • Equipment: MacBook and other necessary tools provided.

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Job Overview

Posted6/16/2026
CategoryWriting & Content
SourceWe Work Remotely

FAQ

Is this position remote?

The Performance Copywriter role is a remote opportunity. The location specified is Anywhere in the World.

What is the salary?

The salary is not explicitly stated, but is competitive and based on experience.

How do I apply?

You can apply by clicking the "Apply for this role" button above to submit your application on the hiring website.

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