Senior Performance Marketing Manager

About Neuraum

Neuraum is evolving beyond pure discovery into a platform that supports the entire home-building journey, from first inspiration to planning and execution. As AI fundamentally changes how people search, compare, and decide online, performance marketing is becoming an even more critical growth lever.

About the Role

We have already built and scaled our Demand Capture engine (Search, Bing, CRM). Now, we are looking for someone to do the same on the Demand Creation side, encompassing Paid Social, Display, Native, and Demand Generation (including YouTube). Your mission will be to ensure we reach and convert the right people on our marketplace – families who go on to build a home of their own.

You will own our paid social strategy and build out our display, native, and demand-gen channels from the ground up. This is an opportunity to build, establish, and scale these channels, not just maintain an existing setup. You will have significant ownership of our paid budget, with the freedom to test, learn, and scale what works. Supported by strong data infrastructure, broad market reach, and a highly entrepreneurial environment, you will directly influence how we acquire, convert, and qualify users at scale.

This is a senior individual contributor role with high ownership, fast feedback cycles, and direct business impact. You will collaborate closely with Marketing, Product, Data, and Leadership teams.

What You'll Do

• Own Paid Social: Build and scale our core acquisition on Meta, with end-to-end ownership of the acquisition experience.
• Build Display, Native, and Demand Gen: Launch, scale, and optimize our demand-creation channels beyond Meta (including YouTube), for both prospecting and retargeting.
• Build Creatives and Creative Workflows: Develop compelling hooks, angles, and assets that drive action, and build AI-powered workflows to produce them at scale.
• Own the Full Funnel: You will have the flexibility to adjust everything from the first impression to qualified conversion, including ads, landing pages, funnels, and forms.
• Build with AI: Embed AI into your daily workflow, from creative research and variant generation to campaign optimization and analysis. Tools and support are readily available.

What You'll Need

• A strong track record in performance marketing with a focus on Meta Ads, plus experience in at least one further demand-creation channel (e.g., Display, Native, Demand Gen).
• Robust analytical skills and experience optimizing campaigns across the funnel, from creative to conversion, focusing on lead quality and value, not just volume.
• Hands-on creative ability with an understanding of advertising psychology and the skill to build creatives and their underlying workflows.
• Proven experience building and scaling at least one paid channel from scratch, not just optimizing an existing one.
• Demonstrated use of AI in producing creatives or building workflows in real campaigns, with evidence of increased output quality or speed.
• Enjoyment of complex challenges in a collaborative, non-hierarchical setup, with a willingness to step outside your defined role.
• A positive, team-oriented mindset.
• Fluent German (C1+, native-level strongly preferred for German-market creative) and fluent English.

What We Promise

• Strong Acquisition Engine: Meaningful budget, proven channels, advanced tracking, product support, and millions of users across multiple domains.
• Real Ownership and Impact: The freedom to build and scale our demand-creation engine and directly influence how future home builders discover and choose Neuraum.
• Fast Execution: Lean structures, direct access to decision-makers, and modern tooling with clean data enable testing, shipping, and scaling without legacy bureaucracy.
• Learning and Development: Gain end-to-end business understanding, work closely with experienced leadership, and grow through challenging projects.
• Strong Context: Be part of a profitable market leader backed by AVIV Group, combining small-team speed with long-term stability.
• A Team with High Standards: Work with smart, low-ego individuals who value ownership, clear thinking, and practical execution.
• Good Working Setup: Enjoy a Berlin-Kreuzberg office by the Landwehrkanal, flexible working hours, Urban Sports Club membership, team events, and 30 days of vacation.

Everyone is Welcome

At Neuraum, we welcome diverse backgrounds, perspectives, and paths. If this role aligns with your experience and ambition, we encourage you to apply.

How to Apply

Apply with your CV or LinkedIn profile. For questions, contact our recruiter Vicki at email protected] or visit [www.neuraum.com.

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