Cards Portfolio Analyst (Consulting Role)

Company Description

Blend is a premier AI services provider dedicated to co-creating impactful solutions for clients through data science, AI, technology, and human expertise. Our mission is to fuel bold visions by aligning human ingenuity with artificial intelligence, unlocking value and fostering innovation. We believe in the synergistic power of people and AI to create more fulfilling work and impactful projects.

Job Description

Our client, a leading financial services institution, is seeking a Cards Portfolio Analyst to support the growth, performance, and optimization of its consumer credit card portfolio. You will utilize data, analytics, and best practices in portfolio management to generate actionable insights that drive customer acquisition, engagement, retention, and overall portfolio profitability. This role is perfect for an analytically driven professional with experience in credit cards, consumer lending, portfolio analytics, or financial services marketing, combining strategic thinking with hands-on data analysis to inform marketing strategies, enhance customer experience, and support business growth.

The Details

• Location: Hybrid (Minneapolis, MN or Colorado Springs, CO)
• Duration: Approximately a 6-month consulting role with potential for extension (must be eligible to work on Blend’s W2 without sponsorship).
• Benefits: Blend offers benefits to its full-time consultants, including Health, Vision, Dental, 401K plan, Life Insurance, Pre-tax Commuter Benefits, and a supportive team environment.

What You’ll Do

Portfolio Performance & Growth Analytics

• Analyze consumer credit card portfolio performance across the entire customer lifecycle, including acquisition, activation, engagement, retention, and reactivation.
• Identify trends, customer behaviors, and portfolio opportunities to drive growth, increase card usage, and improve customer engagement.
• Monitor key portfolio metrics and provide actionable recommendations for business performance enhancement.

Marketing Analytics & Reporting

• Collaborate with marketing teams to evaluate campaign effectiveness and measure the impact of customer acquisition and engagement initiatives.
• Support A/B testing, segmentation analysis, and performance measurement to optimize marketing investments.
• Deliver insights to guide marketing strategy, customer targeting, and portfolio growth initiatives.

Dashboard Development & Business Intelligence

• Design, develop, and maintain executive dashboards and reporting solutions using tools like Tableau, Power BI, and SQL.
• Ensure data integrity, consistency, and accuracy across various enterprise data sources.
• Create scalable reporting frameworks to enhance portfolio performance visibility and reduce manual reporting efforts.

Cross-Functional Partnership

• Work closely with Product Management, Marketing, Analytics, Operations, and Data teams to translate business questions into analytical solutions.
• Support business case development, prioritization, and implementation of portfolio enhancement initiatives.
• Present findings and recommendations to stakeholders, promoting data-informed decision-making across the organization.

Portfolio Governance & Continuous Improvement

• Establish repeatable reporting processes and governance standards for improved efficiency and scalability.
• Conduct ongoing portfolio reviews and performance assessments against established goals and KPIs.
• Monitor industry trends, competitive offerings, and customer behavior to identify new portfolio optimization opportunities.

Qualifications

Education & Experience

• Bachelor's degree in Business, Finance, Analytics, Economics, Marketing, or a related field.
• 5+ years of experience in financial services, consumer lending, credit cards, portfolio analytics, or related areas.
• 3+ years of experience in data analysis, reporting, business intelligence, or portfolio management.
• Proven experience using data and analytics to influence business decisions and marketing strategies.
• Wealth management, banking, consumer lending, or credit card industry experience strongly preferred.

Technical Skills

• Advanced analytical and problem-solving skills to translate complex data into business insights.
• Strong SQL skills and experience querying large datasets.
• Proficiency in developing dashboards and reporting solutions with Tableau, Power BI, or similar tools.
• Experience defining, measuring, and reporting on KPIs and portfolio performance metrics.
• Familiarity with enterprise data environments and multi-source data integration.
• Exposure to Databricks or similar modern data platforms is a plus.

Marketing & Business Acumen

• Understanding of customer lifecycle management, campaign analytics, customer segmentation, and engagement strategies.
• Experience supporting marketing performance measurement and optimization.
• Knowledge of consumer credit card products, payments, lending, or related financial products preferred.

Soft Skills

• Excellent communication and presentation skills, capable of explaining analytical findings to diverse audiences.
• Strong organizational skills with the ability to manage multiple priorities.
• Collaborative mindset with experience in cross-functional teams.
• Self-starter comfortable in fast-paced, data-driven environments.

Additional Information

• Targeted Pay Range: $60.00 - $65.00 per hour.
• BLEND360 Benefits: Offers a competitive benefits program including medical, dental, vision, 401K, PTO, commuter benefits, spending accounts, life insurance, disability coverage, and EAPs.
• Diversity Commitment: BLEND360 is committed to fostering a diverse workforce and believes in equality in the workplace.