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Werkstudent (m/w/d), Marketing & Kundenakquise

ipi Institute für Produkt-Markt-Forschung GmbH•🌍 Stuttgart•Estimated: $80,000 - $120,000
Marketing and Communication

✨ AI Insights & Summary

This Werkstudent (Working Student) role at a Stuttgart-based Product-Market Research Institute offers a unique blend of marketing and sales support, perfect for a driven student looking to gain hands-on experience. The company's mission to improve products through practical insights is commendable, and this position provides direct exposure to the leadership team and exciting international projects. It's an excellent opportunity for ambitious individuals in business, communications, or marketing to develop skills in a dynamic, research-focused environment.

About the Company

We are an independent institute for product-market research located in Stuttgart. We offer comprehensive technical testing, consumer testing, and expert evaluations for manufacturers, retailers, and consumer advocates. Our mission is to make products better through relevant insights and practical assessments.

Your Role (Werkstudent:in)

As a working student, you will support our team in two key areas, contributing approximately 50% to each:

Marketing (approx. 50%)

  • Write, plan, and publish LinkedIn posts (e.g., about projects, tests, industry trends).
  • Maintain and develop our external presence (e.g., presentations, website, one-pagers).
  • Assist in creating newsletters, mailings, and marketing materials.
  • Research topics, formats, and best practices in B2B marketing.

Customer Acquisition & Sales Support (approx. 50%)

  • Conduct preliminary research on potential customers and contacts (B2B).
  • Prepare acquisition lists and contact recommendations.
  • Support the creation of customized cover letters, pitch presentations, and proposals.
  • Build, maintain, and update our CRM system.
  • Log contacts and prepare materials for management meetings.

Qualifications

  • Currently pursuing a degree in Business Administration, Communications, Marketing, or a related field.
  • A good sense for language and target audiences, particularly in the B2B sector.
  • Structured, proactive, and reliable work approach.
  • Interest in market and product testing, consumer behavior, or technology.
  • Proficient use of MS Office; experience with Canva or similar tools is a plus.
  • Previous experience with LinkedIn, CRM systems, or sales is beneficial but not required.

What We Offer

  • Significant responsibility and direct insights into the marketing and sales operations of a specialized service provider.
  • Close collaboration with the management team.
  • Flexible working hours and the option for remote work.
  • Exposure to exciting projects with international partners and brands.

Ready to Join Us?

If you're eager to contribute and learn, apply now!

Apply Now

This job is active but will expire soon. Click below to apply on the company's website.

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Job Overview

Posted6/18/2026
CategoryMarketing & Sales
SourceArbeitnow

FAQ

Is this position remote?

The Werkstudent (m/w/d), Marketing & Kundenakquise role is a remote opportunity. The location specified is Stuttgart.

What is the salary?

The salary is not explicitly stated, but is competitive and based on experience.

How do I apply?

You can apply by clicking the "Apply for this role" button above to submit your application on the hiring website.

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