✨ AI Insights & Summary
Feeld is a pioneering, fully remote dating and relationships app dedicated to fostering inclusive, human-centered experiences. This MarTech Manager role is a unique opportunity to architect and evolve a critical marketing technology ecosystem within a company that deeply values autonomy, transparency, and progressive culture. If you are a seasoned MarTech professional with expertise in mobile app acquisition and data infrastructure, eager to drive data-driven decision-making in a company that prioritizes well-being and continuous improvement, this is an exceptional chance to shape the future of a category-defining platform.
MarTech Manager
About Feeld
Feeld is an independent, experimental, and fully remote organization dedicated to reshaping the dialogue around dating and sexuality. Founded in 2014, we operate with an open, distributed structure and foster a naturally agile and fluid culture. Our fully remote setup empowers you to work where and when you perform best. We highly value autonomy and treat our organization as a product, constantly iterating, improving, and testing internally to discover what works best for everyone.
Our Culture
We believe in creating a safe work environment through humanity, fluidity, safety, transparency, and progressiveness. When hiring, we seek individuals who add to our culture rather than just fit in. As a fully remote team, we place special importance on creating an environment where colleagues feel connected and included as humans.
Diversity, Equity, Inclusion, and Belonging at Feeld
Feeld champions open-mindedness, inclusion, diversity, and kindness in the world and within our workforce. We encourage and welcome applications from individuals with histories of marginalization, including but not limited to race, gender expression or identity, sexual orientation, neurodivergence, national origin, disability (visible or invisible), or any intersectional identities. Our goal is a barrier-free application process and working environment. Please reach out to hr@feeld.co for any assistance or questions.
About the Role
As the MarTech Manager, you will play a pivotal role in shaping and evolving Feeld's marketing technology ecosystem. You will ensure seamless operations and data-driven decision-making across acquisition, lifecycle, attribution, analytics, and automation. Collaborating closely with Engineering, Product, and Data teams, you will enable scalable marketing operations and experimentation, acting as a cross-functional bridge between Marketing, Engineering, Analytics, and external partners.
Key Responsibilities
- Own and evolve the marketing technology ecosystem, supporting acquisition, lifecycle, attribution, analytics, and automation.
- Build and maintain integrations, workflows, APIs, and data pipelines to ensure reliable marketing data.
- Partner with Engineering, Product, and Data teams to enable scalable marketing operations and experimentation.
- Define and manage the MarTech roadmap, including prioritization, backlog, system improvements, and technical requirements.
- Evaluate, source, onboard, and manage MarTech vendors and tools.
- Lead the implementation and optimization of tools for paid media, lifecycle marketing, CRM, attribution, experimentation, and customer engagement.
- Troubleshoot integrations, campaign tracking, attribution, data quality, and platform reliability issues.
- Establish governance for data integrity, consent management, privacy, and compliance.
- Improve operational efficiency through automation, process optimization, and documentation.
- Act as a cross-functional bridge to ensure alignment and execution across Marketing, Engineering, Analytics, and external partners.
Required Qualifications
- Experience supporting mobile app acquisition and paid acquisition in a MarTech or growth operations context.
- Experience evaluating, onboarding, and managing third-party MarTech vendors.
- Hands-on experience with AppsFlyer reporting and data integration.
- Hands-on experience with Braze or a comparable lifecycle marketing/customer engagement platform.
- Experience implementing and managing integrations using APIs and ETL workflows for marketing data infrastructure.
- Experience with Amplitude or a comparable product analytics platform.
- Knowledge of attribution, campaign tracking, UTM governance, marketing measurement, and marketing data integrity best practices.
- Basic privacy and compliance awareness for marketing data governance, including consent management and privacy considerations.
- Experience collaborating with Engineering and Data teams on technical requirements and system architecture for marketing data and tooling.
- Authorization to work in the United Kingdom and/or the United States (as applicable to the hiring location).
Preferred Qualifications
- 6+ years of experience in Marketing Operations, Marketing Technology, Growth Operations, or a related technical marketing role.
- Hands-on basic SQL querying for marketing and product data analysis.
- Experience with Snowflake or a comparable cloud data warehouse.
- Experience with dbt or a comparable data transformation tool.
- Availability to start within 4 weeks of offer acceptance.
Compensation and Perks
We are conscious of our impact on people and the environment, designing our product and organization with consideration for the well-being of our members and colleagues. Feeld's work approach is designed to proactively prevent burnout and an "always on" culture, believing in technology and environments that enable people to live meaningful, fulfilled lives. We offer:
- Flexible working hours.
- Unlimited paid time off.
- A fully remote working situation.
- A £3,000 equipment and home office budget.
- Learning & development budget.
- On-demand therapy sessions and mental health support via Spill.
- In-person meetups.
Our compensation system upholds equity and inclusion. We strive for transparency, offering a competitive salary with a Baseline Freedom Salary of £60,000 GBP per year. Estimated total cash compensation for this role is between £80,000–£105,000 GBP, depending on level and geographic location.
Interview Process
Our interview process is designed for transparency and efficiency:
- Recruiter Screening Call: An initial conversation to answer general questions and confirm role fit.
- Hiring Manager Conversation: Discuss the role specifics and your past work experiences.
- Candidate Challenge: An evaluation of relevant skills (approx. 1 hour).
- Team Conversation: Meet potential team members and learn about team processes.
We typically extend an offer within 2 weeks of the final call, with flexible start dates. All interviews are conducted remotely.