āØ AI Insights & Summary
GenScript is seeking a US-based Product Management / Product Marketing professional to drive critical assay-related product initiatives within the life science and biopharma sectors. This remote role offers a unique opportunity to deeply understand customer workflows, analyze market dynamics, and shape product positioning and commercial adoption. If you have a strong background in life science tools, a knack for market analysis, and the ability to translate customer needs into impactful product strategies, this position allows you to significantly influence the go-to-market success of innovative biotech solutions.
Product Management / Product Marketing - Assay Products (Remote, US-Based)
About GenScript
GenScript Biotech Corporation (Stock Code: 1548.HK) is a global biotechnology group founded in 2002, with an established presence across North America, Europe, Greater China, and Asia Pacific. GenScript's businesses encompass leading gene synthesis technology, life science CRO services, enzyme and synthetic biology products, biologics development and manufacturing, and cell therapy. Our vision is to be the world's most reliable biotech company, making humans and nature healthier through biotechnology.
The Role
We are looking for a US-based Product Management / Product Marketing professional to support assay-related product initiatives for life science and biopharma applications. This role will focus on customer workflow understanding, market insights, product positioning, launch readiness, and commercial adoption.
This role can be fully remote, but the candidate must reside within the United States.
Key Responsibilities
- Understand customer needs and workflows across bioassays, functional assays, reagent-based assays, and related application areas.
- Conduct voice-of-customer interviews with biopharma, CRO, academic, and assay development customers.
- Analyze market trends, customer segments, competitive landscape, pricing dynamics, and application requirements.
- Support product positioning, messaging, value proposition, and differentiation.
- Work cross-functionally with R&D, sales, marketing, and regional teams to translate market needs into product and commercial plans.
- Develop go-to-market materials, sales tools, customer-facing content, and launch support plans.
- Identify KOLs, key accounts, and collaboration opportunities to support market development.
Requirements
- 5+ years of experience in product management, product marketing, market development, or business development in life sciences tools, reagents, assays, or biotech solutions.
- Familiarity with bioassay workflows, reagent-based assays, cell-based assays, reporter systems, or plate-based detection technologies.
- Experience with VOC, market analysis, competitive assessment, product positioning, launch planning, and sales enablement.
- Strong commercial sense and ability to translate customer needs into actionable product and marketing strategy.
- Excellent communication, analytical, and cross-functional collaboration skills.
Preferred Qualifications
- Experience supporting assay, reagent, or molecular biology product portfolios.
- Prior experience in new product launch, market development, or application-driven product marketing.
- Good understanding of US biopharma, CRO, academic, or assay development customer segments.
- Experience working with cross-functional global teams.
#LI-EB1
#GS
GenScript USA Inc./ProBio Inc. is an equal opportunity/affirmative action employer. GenScript USA Inc./ProBio Inc. maintains a drug-free workplace. Please note: GenScript USA Inc./ProBio Inc. will only contact candidates through verified application sources. GenScript/Probio does not request personal information from candidates through individual email or any other platform.