⨠AI Insights & Summary
This Product Manager role at Immowelt, part of the AVIV Group, offers a unique opportunity to shape the future of real estate technology by focusing on agent-facing tools. You'll be instrumental in modernizing the platform, particularly in lead management and mobile tooling, impacting a core value proposition for real estate professionals. With a clear mission to consolidate agent workflows, retire technical debt, and contribute to a major product migration, this position is perfect for a mid-level PM ready for significant responsibility and growth within a leading European proptech company.
Product Manager ā Agent Facing Tools
Company Description
Immowelt is a premier German digital real estate marketplace and a key player within the AVIV Group, a prominent European family of real estate platforms. Backed by KKR and CPP Investments, AVIV Group is revolutionizing property transactions across Europe through brands like SeLoger, immowelt, Immoweb, Meilleurs Agents, and Homeday. Our mission is to simplify life's most valuable transactions by integrating data, technology, and human insight to empower millions in finding their perfect place.
Job Description
We are seeking a Product Manager to spearhead a critical segment of the Immowelt marketplace focused on professional agents. This role centers on lead management, agent messaging, and the development of our professional mobile tooling slated for launch later this year. Leads are fundamental to creating value, representing inquiries on real estate listings, and you will own the agent experience for managing these leads, whether at their desk or on the go. This high-impact position involves user discovery, data-driven decision-making, and migrating agents to a modern, consolidated toolset. You will report directly to the Product Director and collaborate closely with a cross-functional product team, playing a pivotal role in a major program to deprecate legacy products and transition agents to our new platform.
We are looking for a strong mid-level Product Manager ready for growth, offering substantial responsibility and a clear trajectory towards expanded scope.
Your Mission
Consolidate the agent workspace for managing leads by:
- Executing the Agent Leads Hub roadmap for managing message inquiries, call tracking, and live chat.
- Leading the migration from legacy tools to modern workflows, thereby retiring technical debt.
- Scoping instant messaging and document sharing for Pro customers, guiding us to a go/no-go decision for this functionality.
- Shaping the Immowelt GO mobile app (iOS/Android) with features like quality scoring, auto-responders, and chat for a late 2026 launch.
- Conducting regular user discovery through site visits and data analysis to inform roadmap decisions.
What You Will Do
Product Discovery & Strategy:
- Run dual-track discovery to maintain an evidenced backlog.
- Synthesize research, behavioral data, and sales feedback into a prioritized roadmap.
- Define measurable goals and north-star metrics for all initiatives.
- Validate opportunities through fast experimentation and iterative shipping.
Delivery & Execution:
- Own end-to-end delivery in partnership with engineering and design.
- Engage in architecture discussions and build vs. buy decisions.
- Drive legacy product deprecation with clear migration plans and communication.
- Ensure mobile quality across iOS and Android agent experiences.
Data & Experimentation:
- Define instrumentation requirements for full product measurability.
- Query data independently to validate hypotheses and monitor performance.
- Focus on outcome-based metrics that drive agent and business value.
Stakeholder Communication:
- Align stakeholders from engineering to senior leadership on strategy and progress.
- Present roadmap updates to leadership using strategic context and storytelling.
- Collaborate with account managers to surface pain points and close feedback loops.
Qualifications
What We Are Looking For
Experience & Background:
- 3+ years as a Product Manager, ideally in B2B SaaS, marketplaces, or PropTech.
- Proven impact from discovery through delivery in agile squads.
- Experience working in cross-functional agile squads with genuine ownership.
- Familiarity with dual-track discovery and delivery methodologies.
- Experience with iOS/Android mobile product development is a plus.
Data & Technical Skills:
- Comfortable validating assumptions and monitoring product health through data.
- Technical fluency for discussing APIs and delivery trade-offs with engineers.
- Experience with A/B testing and validation tools.
- Proficiency with AI tools (Claude, ChatGPT, etc.) and prototyping (Claude Code, Replit, Lovable) is a plus.
Communication & Mindset:
- Structured communicator, effective with technical and non-technical audiences.
- Action-oriented with an ownership mindset and comfort with ambiguity.
Language & Location:
- Must speak and write German at B2 level or above (native speaker preferred).
- Strong written and spoken English is required.
- Preference for candidates based in or willing to relocate to Berlin or Nuremberg. Weekly in-office presence is preferred.
- Applications from strong candidates located elsewhere in Germany are also welcome.
Additional Information
What We Offer:
- Ownership of a meaningful product domain with real business impact.
- A data-driven and collaborative Product & Tech culture.
- High visibility and influence within the organization.
- Competitive compensation and benefits.
- Hybrid working model.