SOCIAL MEDIA WORKING STUDENT (consumer brand pre-launch)

About GASOLINA

GASOLINA is redefining nutrition by merging supplements with lifestyle products, offering next-gen wellness solutions. The company is launching MAN IN A CAN, the world's first functional beverage optimized for men's health, in mid-August. This innovative product category has already been validated by over 6,000 test persons. With a unique brand and product, GASOLINA aims to become a leading European lifestyle brand for health-conscious consumers.

The Role

As a Social Media Working Student, you will play a crucial role in running and growing the GASOLINA brand across Instagram and TikTok. You will have end-to-end ownership of content pieces, from conception to publication, working closely with the founder and team on brand development, creator partnerships, and community engagement. This role offers a unique opportunity to gain practical experience during a high-impact product launch, with flexible hours tailored around your studies.

Tasks

• Brand Building: Collaborate directly with the founder to create a cultural phenomenon around the brand.
• Content Strategy & Execution: Shape and execute the content strategy across Instagram and TikTok, taking full responsibility for ideation, shooting, and editing short-form content.
• Trend Spotting: Identify emerging trends and quickly translate them into relevant, brand-aligned content.
• Community Engagement: Actively engage with and grow the community by responding to comments, direct messages, and replies.
• Partnership Support: Assist with brand collaborations and creator partnerships, including research, outreach, and coordination.

Requirements

• Experience: Previous brand/social media internship at a consumer brand, or a demonstrable track record of producing content and/or brand assets.
• Languages: Proficiency in both English and German.
• Location: Based in Berlin, Munich, or willing to relocate.
• Skills: Analytical thinking, a hands-on approach, and a proactive problem-solving attitude.
• Passion: Genuine passion and eagerness for building a brand from the ground up.

Benefits

• Direct Founder Exposure: Report directly to the founder, gaining 0-to-1 exposure, substantial responsibility, and significant creative freedom.
• Compensation: Competitive pay.
• Career Growth: A clear path to a full-time position and potential early "Head of" roles as the company scales.
• Equity: Opportunity to unlock substantial equity options upon full-time hiring.

GASOLINA is dedicated to creating innovative food and beverage products that combine the efficacy of supplements with the appeal of lifestyle products. If this mission resonates with you and you are eager to tackle challenges, we encourage you to apply.